White Magic General Purpose Microfibre Cloths

Why do Professional Cleaners Use and Recommend White Magic Microfibre Cloths?

White Magic Professional Microfibre Cloths are used and recommended by professional cleaners right around the world. The attributes that make these Microfibre Cloths superior to other cloths on the market are:

  1. Professional Size - 40x40cm. This is more than 70% larger than regular cloths and allow the user to wipe and clean larger surfaces longer, before rinsing out.
  2. Reinforced edges mean they will not distort in the wash and will last for at least 300 washes and are designed to last for 500 washes. This means White Magic cloths should last for up to 5 years.
  3. Super absorbent and can absorb up to 7 times there weight in any liquid. This allows you to soak up a large spill in only a few wipes.
  4. Voted BEST GENERAL PURPOSE MICROFIBRE CLOTH IN AUSTRALIA by CHOICE AUSTRALIA February 2010


White Magic General Purpose Microfibre Cloth - Watch the Video

How to Use

1. Wet Cloth and ring out excess water.

2. Use Corrugated side to remove stubborn grime.

3. Use Flat side to polish or wipe.

4. Wash Cloth in Hot washing machine (60 degrees).

5. Do not wash with Softner or Bleach.

6. Do not tumble dry.

Where to Use

White Magic General Purpose Cloth is designed for use in most cleaning situations. From the Kitchen to the Bathroom, to the car, to the office, it is an all round mircrofibre cloth that can clean all surfaces.

Why is it so effective?

What is Microfibre?

White Magic Microfibre is made from 80% Polyester and 20% Polyamide. Polyester is Lyphilic so it is great at attracting and holding grease and oil. Polyamide is Hydophilic so it is perfect for attracting and holding dirt that is soluble in water.

White Magic Microfibres are around 100 times finer then a human hair or 0.13 Denier. Their star structure gives a surface area 40 times greater then a conventional cotton fibre.

How does it Clean?

Electro-Static Power – Polyester and Polyamide have a natural positive electric charge. This allows them to attract negatively geared dust, dirt, pollen, mites etc and can even clean down at the microscopic level to attract and remove bacteria.

Capillary Vacuum Power – When used damp the extremely small fibres create a capillary effect that sucks up liquid dirt from the surface into the fibres of the cloth.